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If the language of depression and anxiety rules the internet, relatability is its cause; relatable accounts and posts — which I’m defining as ideas that mirror your lived experience — tend to earn the most attention

If the language of depression and anxiety rules the internet, relatability is its cause; relatable accounts and posts — which I’m defining as ideas that mirror your lived experience — tend to earn the most attention. Attention begets followers, which in turn brings more lucrative forms of attention: ask any number of Twitter humorists who managed to parlay their observational skill into TV writing jobs and they’ll tell you the same thing. It’s an axiom of the web that happy people don’t make good posts. — https://www.theverge.com/2018/10/27/18000792/alienation-is-the-most-powerful-online-brand
Up Next Next → The whole point of posting is to find other people like you, and the promise of the internet is that you’ll come to know the people who understand you better than anyone else https://www.theverge.com/2018/10/27/18000792/alienation-is-the-most-powerful-online-brand ← Previous In 1917 a Russian guy, Viktor Shklovsky, came up with a word for this: defamiliarization https://www.theverge.com/2018/10/27/18000792/alienation-is-the-most-powerful-online-brand
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